
‘American Idol’ is “Going to
Disney World!”
Disney Parks to create attraction based on the television
and pop culture phenomenon
Walt
Disney Parks and Resorts will create an "American
Idol" attraction that will bring the television and
pop culture phenomenon to life at Walt Disney World Resort
in Florida, it was jointly announced today by Jay Rasulo,
chairman of Disney Parks and Resorts; Simon Fuller, CEO
of 19 Entertainment; and Keith Hindle, executive vice president
of FremantleMedia Licensing.
The attraction, slated to debut in late 2008, will
be located at Disney's Hollywood Studios theme park
and will follow the model of the high-energy show.
Disney guests will be able to experience the challenge
of auditioning, the rush of performing on stage in
competition, or the thrill of judging the performances
in a live interactive entertainment setting with all
the glitz and glamour of the distinctive "American
Idol" set.
That experience will include an audition process,
open to all who register, where guests perform “live” in
front of a Disney’s Hollywood Studios producer
to be cast in a theme park show. After backstage preparation
-- working with a vocal coach, hair and make-up --
it’s lights up and showtime in front of a “live” audience
and a panel of judges.
Guest performers with the highest votes will compete
in an end-of-day Grand Finale show at Walt Disney World,
and the winner of the Grand Finale show will receive
a guaranteed reservation for a future regional stadium
audition -- to ensure no waiting in long lines. But
when it comes down to the television show auditions,
everyone is treated equal.
"Millions of people have imagined themselves
standing on the 'American Idol' stage," said Rasulo. "We're
excited that we will be bringing this dream to life
every day at Walt Disney World."
Added Fuller, "One of the most remarkable elements
about 'American Idol' is that for a brief moment each
week, we can provide TV viewers the opportunity to
imagine life as America's next superstar. Disney's
new attraction perfectly captures what we at 'American
Idol' feel is the heart and soul of this brand, real
people getting a shot to make their dream a reality."
"This partnership," noted Hindle, "brings
the number one show on television, watched in over
100 countries, to the number one theme park destination
in the world. It's a perfect combination and opportunity
to offer everyone a taste of the 'American Idol' experience."
The coming "American Idol" attraction will
reflect the best and brightest of the TV show, giving
starry-eyed park guests a chance to become a star on
the attraction's stage. It joins an all-star lineup
at Disney's Hollywood Studios, a celebration of today's
Hollywood in movies, television, music and theater.
Among the new adventures debuting in 2008 is the just-opened "Playhouse
Disney-Live on Stage!" plus coming attractions "Block
Party Bash," an interactive and moving Disney-Pixar
spectacle filling the theme park streets; and Toy Story
Mania! immersing guests in a 3-D interactive ride-through
video game starring popular Disney-Pixar "Toy
Story" characters. |